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Media planners establish and oversee a company’s media plan so the company can create effective content and ensure that it is reaching the right eyes. Media planners must have many skills, including creativity and strong organizational abilities. Their jobs are interesting and engaging, and they can make a major difference in how a company is… Read more »

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If you are hiring marketing professionals for your organization, it’s vital to ensure those marketing professionals can think on their feet, juggle the tasks assigned to them, and respond in creative and effective ways to solve problems.  Assessing whether a job candidate has these skills can be a challenge, but asking behavioral questions can provide… Read more »

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Accountants need to build strong professional networks, just as all other employees do when seeking career advancement. Because the skills that make someone a great networker are not necessarily the skills that make someone a top-notch accountant, it is sometimes frightening and difficult for accounting professionals to network effectively. If you want to make networking… Read more »

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Studies have shown time and again that multitasking isn’t something people are good at, even if people think they can effectively handle lots of tasks at once. If you are trying to do too many things at once, your brain has a hard time switching its focus back and forth. You could make mistakes, or… Read more »

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If you are a sales professional, closing the deal is the key to your success. You need to constantly build your repertoire of sales techniques and skills to help you impress potential clients and can land more accounts. Focusing on these skills should help you enhance your sales abilities so you can exceed your quotas,… Read more »

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If your company wants to grow, it is imperative you bring in the right talent to help you achieve that goal. When your company expands, the pool of talent you need is going to change. You need staff members who can innovate, are primed to succeed in a fast-paced environment and are confident in coping… Read more »

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Automation is not just an issue in low-wage, low-skilled fields. Many accounting tasks are becoming automated. Data can be analyzed and reports can be generated by computers, and software programs have been developed to help companies handle everything from taxes to payroll. To make sure your skills are in demand, even as more accounting functions… Read more »

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Having a happy life is important. Being happy can help you be healthier, plus you’ll benefit from feeling good instead of stressed or sad.  There are some things everyone can do to enhance their happiness. Try these four hacks to improve your outlook and up your happiness quotient: Pursue your passion, and do what you… Read more »

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As a project manager, you likely have a lot of skills that are valuable to your employer. You know how to motivate staff, manage large projects to completion by deadline and keep everyone on track to meet company goals. One skill you may not have: risk management. Risk management is the process of anticipating risks,… Read more »

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When you bring a new administrative employee onto your staff, you need to go through an onboarding process, right?  The right onboarding process can help set your employee up to be a valuable asset to your business. The question many companies have is, how long should the onboarding process take? Is there a time when… Read more »